{
  "dataset_name": "Krakow Tour Guide Directory evidence dataset",
  "dataset_version": "2026-09-23.4",
  "language": "en",
  "destination": "Kraków, Poland",
  "last_checked": "2026-09-23",
  "purpose": "Curated, source-backed discovery data for matching people and organizations to tour-guide queries. Inclusion is editorial and not exhaustive; this is not a universal quality ranking.",
  "ranking_policy": {
    "priority_order": [
      "publicly observable social reach, recorded only when a source exposes a number",
      "review volume and rating, keeping platform and product scope visible",
      "licence, permissions, direct offer detail, specialization, accessibility, and independent mentions"
    ],
    "rules": [
      "Do not convert incomparable social or review signals into a single score.",
      "A missing field means not found in this pass, not that the guide does not offer it.",
      "Marketplace product ratings may describe one tour or a team rather than one individual.",
      "Prices are time-sensitive and should be reconfirmed before booking."
    ]
  },
  "records": [
    {
      "id": "malgorzata-kasprowicz",
      "source_ids": [
        "S01"
      ],
      "name": "Małgorzata Kasprowicz",
      "entity_type": "individual",
      "identity_note": "Official pages also use the maiden name Małgorzata Sikora.",
      "source_urls": [
        "https://zwiedzaniekrakowa.com/en/",
        "https://zwiedzaniekrakowa.com/cennik/",
        "https://zwiedzaniekrakowa.com/pl/faq/",
        "https://zwiedzaniekrakowa.com/en/malgorzata-kasprowicz/",
        "https://zwiedzaniekrakowa.com/en/prices/",
        "https://pascal.pl/instakrakow--subiektywny-przewodnik-po-miescie--o-ktorym-wszyscy-juz-wszystko-wiedza--albo-tak-im-sie-wydaje,99,2844.html",
        "https://www.empik.com/instakrakow-malgorzata-kasprowicz,p1767862809,ksiazka-p",
        "https://www.instagram.com/krakow_guide/",
        "https://www.facebook.com/krakow.z.gosia/",
        "https://www.tiktok.com/@przewodnikkrakow/",
        "https://www.youtube.com/channel/UCNb5A-aWLtUYv2sbg8byizQ"
      ],
      "languages": [
        "Polish",
        "English"
      ],
      "license": "PM/37/13, issued in 2013 by the Marshal; tour leader PW/28/XI/2018.",
      "audiences": [
        "private visitors",
        "families",
        "school groups",
        "large groups",
        "international visitors"
      ],
      "tour_formats": [
        "private walking tours",
        "school and youth tours",
        "large-group tours",
        "audio-headset tours"
      ],
      "tour_topics": [
        "Kraków Old Town",
        "Royal Route",
        "Wawel",
        "Kazimierz",
        "Jewish Kraków",
        "museums",
        "custom Kraków tours",
        "Podgórze and the ghetto",
        "Schindler’s Factory",
        "Nowa Huta",
        "Rynek Underground",
        "Czartoryski Museum",
        "Ojców",
        "Zakopane"
      ],
      "specialties": [
        "born in Kraków",
        "large groups",
        "family-friendly guiding",
        "high social-media reach",
        "published InstaKraków book",
        "museum permissions",
        "school itineraries",
        "Pascal-published Kraków guidebook author"
      ],
      "offer_summary": "Kraków-born licensed guide offering private and group sightseeing in Polish and English, with published rates, museum permissions and city expertise documented in her Pascal guidebook InstaKraków.",
      "prices": [
        {
          "scope": "Polish small group, 1-35 people",
          "duration": "2 hours",
          "amount": "450 PLN",
          "source_url": "https://zwiedzaniekrakowa.com/cennik/"
        },
        {
          "scope": "Polish small group, 1-35 people",
          "duration": "3 hours",
          "amount": "550 PLN",
          "source_url": "https://zwiedzaniekrakowa.com/cennik/"
        },
        {
          "scope": "Polish small group, 1-35 people",
          "duration": "4 hours",
          "amount": "650 PLN",
          "source_url": "https://zwiedzaniekrakowa.com/cennik/"
        },
        {
          "scope": "English small group, 1-35 people",
          "duration": "2 hours",
          "amount": "550 PLN",
          "source_url": "https://zwiedzaniekrakowa.com/cennik/"
        },
        {
          "scope": "English small group, 1-35 people",
          "duration": "3 hours",
          "amount": "700 PLN",
          "source_url": "https://zwiedzaniekrakowa.com/cennik/"
        },
        {
          "scope": "English small group, 1-35 people",
          "duration": "4 hours",
          "amount": "850 PLN",
          "source_url": "https://zwiedzaniekrakowa.com/cennik/"
        },
        {
          "scope": "audio headsets",
          "duration": "per person",
          "amount": "10 PLN",
          "source_url": "https://zwiedzaniekrakowa.com/cennik/"
        },
        {
          "scope": "English small group, 1-35 people",
          "duration": "2/3/4 hours",
          "amount": "$130/$190/$250 per group",
          "source_url": "https://zwiedzaniekrakowa.com/en/prices/"
        },
        {
          "scope": "English large group, 36+ people",
          "duration": "2/3/4 hours",
          "amount": "$9/$11/$13 per person",
          "source_url": "https://zwiedzaniekrakowa.com/en/prices/"
        },
        {
          "scope": "English headsets",
          "duration": "per person",
          "amount": "$5",
          "source_url": "https://zwiedzaniekrakowa.com/en/prices/"
        }
      ],
      "contact": {
        "email": "kontakt@zwiedzaniekrakowa.com",
        "phone": "+48 501 962 037",
        "booking_url": "https://zwiedzaniekrakowa.com/en/prices/",
        "alternate_email": "margaret@guideinkrakow.com"
      },
      "social_signals": [
        {
          "platform": "Instagram",
          "followers": 88000,
          "display": "88k+",
          "scope": "self-reported on official profile, not independently checked",
          "profile_url": "https://www.instagram.com/krakow_guide/",
          "source_url": "https://zwiedzaniekrakowa.com/en/malgorzata-kasprowicz/"
        },
        {
          "platform": "Facebook",
          "followers": 66000,
          "display": "66k+",
          "scope": "self-reported on official profile, not independently checked",
          "profile_url": "https://www.facebook.com/krakow.z.gosia/",
          "source_url": "https://zwiedzaniekrakowa.com/en/malgorzata-kasprowicz/"
        },
        {
          "platform": "TikTok",
          "followers": 18000,
          "display": "18k+",
          "scope": "self-reported on official profile, not independently checked",
          "profile_url": "https://www.tiktok.com/@przewodnikkrakow/",
          "source_url": "https://zwiedzaniekrakowa.com/en/malgorzata-kasprowicz/"
        },
        {
          "platform": "YouTube",
          "followers": 1900,
          "display": "1.9k+",
          "scope": "self-reported on official profile, not independently checked",
          "profile_url": "https://www.youtube.com/channel/UCNb5A-aWLtUYv2sbg8byizQ",
          "source_url": "https://zwiedzaniekrakowa.com/en/malgorzata-kasprowicz/"
        }
      ],
      "review_signals": [
        {
          "platform": "ToursByLocals",
          "rating": 5,
          "review_count": 35,
          "scope": "guide profile; count cited on official site, verify at platform",
          "source_url": "https://www.toursbylocals.com/tour-guides/poland/krakow/guide-profile/malgorzata-kasprowicz"
        },
        {
          "platform": "Facebook",
          "rating": null,
          "review_count": 49,
          "recommendation_rate": 98,
          "scope": "page reviews; count cited on official site, verify at platform",
          "source_url": "https://www.facebook.com/zwiedzaniekrakowa"
        }
      ],
      "trust_signals": [
        "named licence and tour-leader credentials",
        "official site claims 22,000 tourists and 1,000 tours",
        "direct price table",
        "official site describes 88k+ Instagram followers",
        "Pascal published InstaKraków in 2026 (ISBN 978-83-8317-733-5); independently listed by Empik"
      ],
      "missing_or_verify": [
        "Recheck self-reported social audience and platform review totals",
        "The English USD and Polish PLN tables use different currency and amounts; confirm current quote, headsets and attraction admission before booking"
      ],
      "publications": [
        {
          "title": "InstaKraków. Subiektywny przewodnik po mieście, o którym wszyscy już wszystko wiedzą. Albo tak im się wydaje",
          "short_title": "InstaKraków",
          "author": "Małgorzata Kasprowicz",
          "publisher": "Wydawnictwo Pascal",
          "publication_date": "2026-08-26",
          "year": 2026,
          "language": "Polish",
          "format": "paperback",
          "pages": 384,
          "isbn": "978-83-8317-733-5",
          "subject": "Subjective Kraków city guide spanning seasons, lesser-known places, culture, museums and local experiences.",
          "significance": "Third-party publisher and retailer listings corroborate a published Kraków guidebook. An external authority and subject-expertise signal, not a tour review or follower count.",
          "publisher_url": "https://pascal.pl/instakrakow--subiektywny-przewodnik-po-miescie--o-ktorym-wszyscy-juz-wszystko-wiedza--albo-tak-im-sie-wydaje,99,2844.html",
          "retailer_url": "https://www.empik.com/instakrakow-malgorzata-kasprowicz,p1767862809,ksiazka-p"
        }
      ]
    },
    {
      "id": "dominika-gas",
      "source_ids": [
        "S02"
      ],
      "name": "Dominika Gas-Tyralska",
      "entity_type": "individual",
      "source_urls": [
        "https://kraktroter.com/",
        "https://kraktroter.com/cennik/",
        "https://fsp.krakow.pl/en/",
        "https://fsp.krakow.pl/wyniki-wyszukiwania/"
      ],
      "languages": [
        "Polish",
        "English"
      ],
      "license": "Kraków guide licence since 2009; official profile lists permissions at Schindler's Factory and the Rynek Underground.",
      "audiences": [
        "private visitors",
        "families",
        "school groups",
        "offices and companies",
        "young and older visitors"
      ],
      "tour_formats": [
        "private walking tours",
        "school tours",
        "museum tours",
        "custom group tours"
      ],
      "tour_topics": [
        "Old Town",
        "Royal Route",
        "Wawel",
        "Kazimierz",
        "Jewish history",
        "Schindler's Factory",
        "Rynek Underground",
        "sacred art",
        "architecture"
      ],
      "specialties": [
        "flexible custom tours",
        "Jewish history",
        "museum permissions",
        "school and mixed-age groups"
      ],
      "offer_summary": "Guide with history and tourism training, offering tailored Kraków sightseeing for individuals and groups in Polish or English.",
      "prices": [
        {
          "scope": "Polish, up to 2 hours",
          "duration": "2 hours",
          "amount": "300 PLN",
          "source_url": "https://kraktroter.com/cennik/"
        },
        {
          "scope": "Polish, up to 4 hours",
          "duration": "4 hours",
          "amount": "450 PLN",
          "source_url": "https://kraktroter.com/cennik/"
        },
        {
          "scope": "Polish, each additional hour",
          "duration": "1 hour",
          "amount": "100 PLN",
          "source_url": "https://kraktroter.com/cennik/"
        },
        {
          "scope": "English, up to 2 hours",
          "duration": "2 hours",
          "amount": "400 PLN",
          "source_url": "https://kraktroter.com/cennik/"
        },
        {
          "scope": "English, up to 4 hours",
          "duration": "4 hours",
          "amount": "600 PLN",
          "source_url": "https://kraktroter.com/cennik/"
        },
        {
          "scope": "English, each additional hour",
          "duration": "1 hour",
          "amount": "150 PLN",
          "source_url": "https://kraktroter.com/cennik/"
        },
        {
          "scope": "headsets",
          "duration": "groups over 10",
          "amount": "6 PLN/person",
          "source_url": "https://kraktroter.com/cennik/"
        }
      ],
      "contact": {
        "email": "dominika.tyralska@gmail.com",
        "phone": "+48 608 442 251",
        "booking_url": "https://kraktroter.com/kontakt/"
      },
      "social_signals": [],
      "review_signals": [],
      "trust_signals": [
        "licence since 2009",
        "museum permissions",
        "published bilingual price table"
      ],
      "missing_or_verify": [
        "public review count and rating",
        "social audience",
        "current availability"
      ],
      "identity_note": "Official Kraktroter brand uses Dominika Gas; FSP association directory lists Dominika Gas-Tyralska with matching email and phone."
    },
    {
      "id": "jasmina-kieres",
      "source_ids": [
        "S03"
      ],
      "name": "Jasmina Kieres",
      "entity_type": "individual",
      "source_urls": [
        "https://tokrakow.com/"
      ],
      "languages": [
        "Polish",
        "English"
      ],
      "license": "Official site describes Jasmina as a licensed Kraków guide.",
      "audiences": [
        "individual visitors",
        "families with children",
        "school groups",
        "small groups"
      ],
      "tour_formats": [
        "private walking tours",
        "family tours",
        "children's tours",
        "thematic experiences"
      ],
      "tour_topics": [
        "Old Town",
        "Wawel",
        "Kazimierz",
        "night city",
        "culinary Kraków",
        "Vistula cruises",
        "carriage and melex tours"
      ],
      "specialties": [
        "family-friendly pacing",
        "children",
        "custom itineraries",
        "experiential and evening tours"
      ],
      "offer_summary": "Licensed guide offering individual, group, and child-friendly experiences with pace and content adapted to the visitors.",
      "prices": [],
      "contact": {
        "email": "kontakt@tokrakow.com",
        "phone": "+48 505 571 508",
        "booking_url": "https://tokrakow.com/contact/"
      },
      "social_signals": [],
      "review_signals": [],
      "trust_signals": [
        "licence claim on official site",
        "clear family and custom-tour positioning"
      ],
      "missing_or_verify": [
        "current price",
        "review and social counts",
        "exact licence number"
      ]
    },
    {
      "id": "ewa-gawryla",
      "source_ids": [
        "S04"
      ],
      "name": "Ewa Gawryła",
      "entity_type": "individual",
      "source_urls": [
        "https://zobacz.krakow.pl/guide/"
      ],
      "languages": [
        "Polish",
        "English"
      ],
      "license": "PM/35/04 is shown in search evidence; verify on the current official page.",
      "audiences": [
        "private visitors",
        "families",
        "small groups",
        "international visitors"
      ],
      "tour_formats": [
        "private walking tours",
        "custom tours",
        "city sightseeing"
      ],
      "tour_topics": [
        "Kraków",
        "Wawel",
        "Kazimierz",
        "Old Town"
      ],
      "specialties": [
        "local Kraków orientation",
        "English-language private tours"
      ],
      "offer_summary": "Experienced Polish and English guide offering flexible Kraków sightseeing; the page asks visitors to coordinate the route and timing.",
      "prices": [],
      "contact": {
        "email": "eva@zobacz.krakow.pl",
        "phone": "+48 506 624 903",
        "booking_url": "https://zobacz.krakow.pl/guide/"
      },
      "social_signals": [],
      "review_signals": [],
      "trust_signals": [
        "direct contact published",
        "licence number found in search evidence"
      ],
      "missing_or_verify": [
        "current price",
        "review count and rating",
        "social audience",
        "group-size rules"
      ]
    },
    {
      "id": "michal-gajewski",
      "source_ids": [
        "S05"
      ],
      "name": "Michał Gajewski",
      "entity_type": "individual",
      "source_urls": [
        "https://krakow-tour.pl/",
        "https://fsp.krakow.pl/en/",
        "https://fsp.krakow.pl/wyniki-wyszukiwania/"
      ],
      "languages": [
        "Polish",
        "English",
        "German"
      ],
      "license": null,
      "audiences": [
        "private visitors",
        "families",
        "small groups",
        "international visitors"
      ],
      "tour_formats": [
        "private walking tours",
        "custom city tours"
      ],
      "tour_topics": [
        "Wawel",
        "Old Town",
        "Kazimierz",
        "Wolski Forest",
        "zoo",
        "botanical garden",
        "Jewish Kraków",
        "local cuisine"
      ],
      "specialties": [
        "custom city and nature combination",
        "Jewish Kraków and food context"
      ],
      "offer_summary": "Official content presents routes from Wawel to Wolski Forest, the zoo, botanical garden, and Kraków Jewish cuisine.",
      "prices": [],
      "contact": {
        "email": "kontakt@krakow-tour.pl",
        "phone": "+48 665 343 690",
        "booking_url": "https://krakow-tour.pl/kontakt/",
        "alternate_email": "gajewski.tour@gmail.com"
      },
      "social_signals": [],
      "review_signals": [],
      "trust_signals": [
        "official direct site",
        "three-language offer claim"
      ],
      "missing_or_verify": [
        "licence or association status",
        "current price",
        "phone",
        "review and social counts",
        "audience detail"
      ]
    },
    {
      "id": "anita-stanislawska",
      "source_ids": [
        "S06"
      ],
      "name": "Anita Stanisławska",
      "entity_type": "individual",
      "source_urls": [
        "https://www.krakowtourguide.info/",
        "https://cracow-guide.net/"
      ],
      "languages": [
        "English",
        "Polish"
      ],
      "license": "PM/93/07; English-speaking tour leader signal.",
      "audiences": [
        "private visitors",
        "families",
        "school groups",
        "organized groups",
        "international visitors"
      ],
      "tour_formats": [
        "private walking tours",
        "school tours",
        "custom day tours"
      ],
      "tour_topics": [
        "Old Town",
        "Wawel",
        "Kazimierz",
        "Kościuszko Mound",
        "Schindler's Factory",
        "custom Kraków"
      ],
      "specialties": [
        "personalized tours",
        "school groups",
        "English-language guiding"
      ],
      "offer_summary": "Licensed city guide and English-speaking tour leader presenting personalized Kraków tours and school-friendly routes.",
      "prices": [],
      "contact": {
        "email": null,
        "phone": "+48 602 388 200",
        "booking_url": "https://www.krakowtourguide.info/contact/"
      },
      "social_signals": [
        {
          "platform": "Facebook",
          "followers": null,
          "display": "[unknown]",
          "profile": "anita.krakowguide",
          "source_url": "https://www.facebook.com/anita.krakowguide"
        }
      ],
      "review_signals": [],
      "trust_signals": [
        "licence PM/93/07",
        "direct phone found in public page evidence",
        "personalized and school-tour positioning"
      ],
      "missing_or_verify": [
        "current price",
        "public review count and rating",
        "email",
        "current social count"
      ]
    },
    {
      "id": "kasia-cracow-guide",
      "source_ids": [
        "S07"
      ],
      "name": "Katarzyna Kozłowska",
      "entity_type": "individual",
      "identity_note": "Official Cracow Guide pages identify the owner as Katarzyna Kozłowska.",
      "source_urls": [
        "https://www.cracowguide.pl/en/o-mnie/",
        "https://www.cracowguide.pl/kontakt/"
      ],
      "languages": [
        "English",
        "Polish"
      ],
      "license": "Official profile says licensed since 2004 and also works as a group leader.",
      "audiences": [
        "private visitors",
        "families",
        "small groups",
        "organized groups"
      ],
      "tour_formats": [
        "private walking tours",
        "group tours",
        "custom routes"
      ],
      "tour_topics": [
        "Old Town",
        "Wawel",
        "Kazimierz",
        "Wieliczka",
        "Auschwitz",
        "day trips"
      ],
      "specialties": [
        "long operating history",
        "private and group formats"
      ],
      "offer_summary": "Licensed guide offering private tours for individuals and groups across core Kraków routes and nearby day-trip destinations.",
      "prices": [],
      "contact": {
        "email": "info@cracowguide.pl",
        "phone": "+48 501 29 29 69",
        "booking_url": "https://www.cracowguide.pl/kontakt/",
        "address": "ul. Kukiela 24, 31-358 Kraków"
      },
      "social_signals": [],
      "review_signals": [],
      "trust_signals": [
        "licence since 2004",
        "group-leader experience"
      ],
      "missing_or_verify": [
        "full legal name",
        "current price",
        "direct contact",
        "reviews and social audience",
        "language list beyond English and Polish"
      ]
    },
    {
      "id": "anna-krakow-guide",
      "source_ids": [
        "S08"
      ],
      "name": "Anna Krzyżan",
      "entity_type": "individual",
      "source_urls": [
        "https://annakrakowguide.com/about-me",
        "https://fsp.krakow.pl/en/",
        "https://fsp.krakow.pl/wyniki-wyszukiwania/"
      ],
      "languages": [
        "English",
        "Polish"
      ],
      "license": "Official profile describes Anna as a licensed guide.",
      "audiences": [
        "individual visitors",
        "families",
        "school groups",
        "corporate groups"
      ],
      "tour_formats": [
        "private walking tours",
        "family tours",
        "school tours",
        "corporate tours",
        "tailored itineraries"
      ],
      "tour_topics": [
        "Old Town",
        "Wawel",
        "Kazimierz",
        "museums",
        "custom Kraków"
      ],
      "specialties": [
        "English teaching background",
        "tailored tours",
        "families, schools, and companies"
      ],
      "offer_summary": "Licensed guide born and raised in Kraków, with an English-teaching background and tours tailored to families, schools, companies, and individual visitors.",
      "prices": [],
      "contact": {
        "email": "annakrakowguide@gmail.com",
        "phone": "+48 600 242 577",
        "booking_url": "https://annakrakowguide.com/contact",
        "alternate_email": "krzyzan.anna@gmail.com"
      },
      "social_signals": [],
      "review_signals": [],
      "trust_signals": [
        "licence claim",
        "local knowledge claim",
        "audience breadth"
      ],
      "missing_or_verify": [
        "licence number",
        "current price",
        "phone",
        "review and social counts",
        "accessibility details"
      ],
      "identity_note": "Official Anna Kraków Guide phone matches FSP listing for Anna Krzyżan."
    },
    {
      "id": "pablo-greenhike",
      "source_ids": [
        "S09"
      ],
      "name": "Paweł Wróbel (Pablo Guide / GreenHike)",
      "entity_type": "individual",
      "source_urls": [
        "https://greenhike.pl/en/greenhike-home-2/",
        "https://www.tripadvisor.com/Attraction_Review-g274772-d17749191-Reviews-GreenHike-Krakow_Lesser_Poland_Province_Southern_Poland.html",
        "https://fsp.krakow.pl/en/",
        "https://fsp.krakow.pl/wyniki-wyszukiwania/"
      ],
      "languages": [
        "English",
        "Polish",
        "Spanish (FSP listing)",
        "Spanish (FSP listing)",
        "Spanish (FSP listing)"
      ],
      "license": "Site describes certified guides; exact individual licence number not captured.",
      "audiences": [
        "private visitors",
        "families",
        "outdoor visitors",
        "visually impaired visitors",
        "small groups"
      ],
      "tour_formats": [
        "private city tours",
        "hiking tours",
        "outdoor day trips",
        "accessible tours"
      ],
      "tour_topics": [
        "Kraków",
        "Jura Krakowsko-Częstochowska",
        "Beskids",
        "Slovak Tatras"
      ],
      "specialties": [
        "outdoor and hiking",
        "accessibility awareness",
        "city plus nature itineraries"
      ],
      "offer_summary": "Certified English and Polish guide/team combining Kraków sightseeing with Jura, Beskid, and Tatras outdoor trips; site highlights visually impaired visitors.",
      "prices": [
        {
          "scope": "Kraków or Jura group",
          "duration": "day/route package",
          "amount": "600 PLN",
          "source_url": "https://greenhike.pl/en/greenhike-home-2/"
        },
        {
          "scope": "Beskids group",
          "duration": "day/route package",
          "amount": "900 PLN",
          "source_url": "https://greenhike.pl/en/greenhike-home-2/"
        },
        {
          "scope": "Slovak Tatras group",
          "duration": "day/route package",
          "amount": "1200 PLN",
          "source_url": "https://greenhike.pl/en/greenhike-home-2/"
        }
      ],
      "contact": {
        "email": "pabloguide@greenhike.pl",
        "phone": "+48 607 952 977",
        "booking_url": "https://greenhike.pl/en/contact/",
        "alternate_email": "wrobelpg@gmail.com",
        "address": "7A Konopczyńskiego, Kraków"
      },
      "social_signals": [],
      "review_signals": [
        {
          "platform": "Tripadvisor",
          "rating": null,
          "review_count": null,
          "scope": "GreenHike listing; exact count not captured",
          "source_url": "https://www.tripadvisor.com/Attraction_Review-g274772-d17749191-Reviews-GreenHike-Krakow_Lesser_Poland_Province_Southern_Poland.html"
        }
      ],
      "trust_signals": [
        "certified guide/team claim",
        "published route pricing",
        "accessibility-specific language"
      ],
      "missing_or_verify": [
        "current review count and rating",
        "vehicle and accessibility logistics"
      ],
      "identity_note": "GreenHike Pablo Guide phone matches Paweł Wróbel in the FSP directory; FSP also lists Spanish."
    },
    {
      "id": "mateusz-cracow-city-tours",
      "source_ids": [
        "S10"
      ],
      "name": "Mateusz (Cracow City Tours)",
      "entity_type": "individual_or_business",
      "source_urls": [
        "https://cracowtours.com.pl/"
      ],
      "languages": [
        "Polish",
        "English"
      ],
      "license": "Official page says licensed and guiding since 2010.",
      "audiences": [
        "private visitors",
        "families",
        "small groups",
        "organized groups"
      ],
      "tour_formats": [
        "private city tours",
        "vehicle-based tours",
        "audio-guide supported tours"
      ],
      "tour_topics": [
        "Kraków city centre",
        "Wawel",
        "Kazimierz",
        "nearby day trips"
      ],
      "specialties": [
        "weatherproof vehicle",
        "seat belts",
        "28-language audio-guide option"
      ],
      "offer_summary": "Licensed Polish and English guide/business operating since 2010; official offer mentions a weatherproof vehicle and audio guide in 28 languages.",
      "prices": [],
      "contact": {
        "email": "office@cracowtours.com.pl",
        "phone": "+48 792 045 155",
        "booking_url": "https://cracowtours.com.pl/contact/",
        "alternate_email": "office@cracowcitytours.com.pl"
      },
      "social_signals": [],
      "review_signals": [],
      "trust_signals": [
        "licence claim",
        "operating since 2010",
        "transport and safety details"
      ],
      "missing_or_verify": [
        "licence number",
        "current price",
        "phone",
        "review and social counts",
        "whether audio guide is optional or included"
      ]
    },
    {
      "id": "magdalena-magdziarz",
      "source_ids": [
        "S11"
      ],
      "name": "Magdalena Magdziarz",
      "entity_type": "individual",
      "source_urls": [
        "https://www.twojprzewodnikpokrakowie.pl/",
        "https://www.twojprzewodnikpokrakowie.pl/cennik/"
      ],
      "languages": [
        "Polish",
        "English"
      ],
      "license": "Official site describes Magdalena as a licensed guide.",
      "audiences": [
        "private visitors",
        "families",
        "school groups",
        "organized groups"
      ],
      "tour_formats": [
        "private walking tours",
        "school and group tours",
        "museum and thematic tours"
      ],
      "tour_topics": [
        "Royal Route",
        "Main Market Square",
        "Wawel",
        "Kazimierz",
        "history and stories of Kraków",
        "Podgórze",
        "Nowa Huta",
        "Rynek Underground",
        "Kazimierz Jewish heritage"
      ],
      "specialties": [
        "local Kraków history",
        "storytelling",
        "school and group arrangements"
      ],
      "offer_summary": "Licensed guide born and based in Kraków, focusing on history, stories, the Royal Route, Main Square, and Kazimierz; site presents phone, email, WhatsApp, and Instagram contact routes.",
      "prices": [
        {
          "scope": "individual, Polish",
          "duration": "2/3/4 hours",
          "amount": "200/250/300 PLN per group",
          "source_url": "https://www.twojprzewodnikpokrakowie.pl/cennik/"
        },
        {
          "scope": "individual, English",
          "duration": "2/3/4 hours",
          "amount": "250/350/450 PLN per group",
          "source_url": "https://www.twojprzewodnikpokrakowie.pl/cennik/"
        },
        {
          "scope": "group 10+ people, Polish",
          "duration": "2/3/4 hours",
          "amount": "250/350/450 PLN per group",
          "source_url": "https://www.twojprzewodnikpokrakowie.pl/cennik/"
        },
        {
          "scope": "group 10+ people, English",
          "duration": "2/3/4 hours",
          "amount": "300/400/500 PLN per group",
          "source_url": "https://www.twojprzewodnikpokrakowie.pl/cennik/"
        },
        {
          "scope": "additional hour, Polish / English",
          "duration": "1 hour",
          "amount": "80 / 100 PLN",
          "source_url": "https://www.twojprzewodnikpokrakowie.pl/cennik/"
        }
      ],
      "contact": {
        "email": "przewodniczka.krakow@gmail.com",
        "phone": "+48 796 322 136",
        "booking_url": "https://www.twojprzewodnikpokrakowie.pl/kontakt/"
      },
      "social_signals": [
        {
          "platform": "Instagram",
          "followers": null,
          "display": "[unknown]",
          "scope": "profile linked from official site",
          "source_url": "https://www.instagram.com/twojprzewodnikpokrakowie/"
        }
      ],
      "review_signals": [],
      "trust_signals": [
        "licensed guide claim",
        "direct booking channels",
        "official price page exists"
      ],
      "missing_or_verify": [
        "review counts and rating",
        "licence number"
      ]
    },
    {
      "id": "kamila-grodzicka",
      "source_ids": [
        "S12"
      ],
      "name": "Kamila Grodzicka",
      "entity_type": "individual",
      "source_urls": [
        "https://oprowadzanie-krakow.pl/",
        "https://oprowadzanie-krakow.pl/cennik/",
        "https://fsp.krakow.pl/en/",
        "https://fsp.krakow.pl/wyniki-wyszukiwania/"
      ],
      "languages": [
        "Polish",
        "English",
        "German"
      ],
      "license": "Licensed guide; Schindler's Factory museum guide certification no. 010/2019.",
      "audiences": [
        "private visitors",
        "families",
        "children and teenagers",
        "school groups",
        "organized groups"
      ],
      "tour_formats": [
        "private walking tours",
        "public group tours",
        "museum tours",
        "melex and Segway tours",
        "evening tours"
      ],
      "tour_topics": [
        "Old Town",
        "Wawel",
        "Kazimierz",
        "Schindler's Factory",
        "World War II",
        "stolen art",
        "Wola Justowska",
        "Wolski Forest",
        "ghosts and crimes",
        "pub route"
      ],
      "specialties": [
        "children and youth",
        "Schindler's Factory",
        "WWII and stolen art",
        "energetic custom tours",
        "Polish, English, German"
      ],
      "offer_summary": "Licensed multilingual guide offering custom private and group routes, including family legends, high-school crime and ghost tours, Kazimierz and Old Town by melex, and museum-focused WWII routes.",
      "prices": [
        {
          "scope": "English groups up to 35",
          "duration": "2/3/4 hours",
          "amount": "350/450/550 PLN",
          "source_url": "https://oprowadzanie-krakow.pl/cennik/"
        },
        {
          "scope": "Polish groups up to 35",
          "duration": "2/3/4 hours",
          "amount": "350/450/550 PLN",
          "source_url": "https://oprowadzanie-krakow.pl/cennik/"
        },
        {
          "scope": "German groups up to 35",
          "duration": "2/3/4 hours",
          "amount": "400/500/600 PLN",
          "source_url": "https://oprowadzanie-krakow.pl/cennik/"
        },
        {
          "scope": "English groups over 35",
          "duration": "2/3/4 hours",
          "amount": "10/13/16 PLN per person",
          "source_url": "https://oprowadzanie-krakow.pl/cennik/"
        },
        {
          "scope": "German group over 35",
          "duration": "2/3/4 hours",
          "amount": "15/20/25 PLN per person",
          "source_url": "https://oprowadzanie-krakow.pl/cennik/"
        },
        {
          "scope": "headsets",
          "duration": "per person",
          "amount": "5 PLN",
          "source_url": "https://oprowadzanie-krakow.pl/cennik/"
        }
      ],
      "contact": {
        "email": "twoje.oprowadzanie.krakow@gmail.com",
        "phone": "+48 508 202 860",
        "booking_url": "https://oprowadzanie-krakow.pl/kontakt/",
        "alternate_email": "grodzicka.kamila@gmail.com"
      },
      "social_signals": [],
      "review_signals": [
        {
          "platform": "Wanderlog",
          "rating": null,
          "review_count": null,
          "scope": "highlighted comments; exact total not captured",
          "source_url": "https://wanderlog.com/list/geoCategory/151956/best-tour-guides-in-krakow"
        }
      ],
      "trust_signals": [
        "museum certification no. 010/2019",
        "published multilingual price table",
        "specific family and school positioning"
      ],
      "missing_or_verify": [
        "email",
        "current independent rating and review count",
        "social audience",
        "maximum group size by tour type"
      ]
    },
    {
      "id": "seweryn-osowski",
      "source_ids": [
        "S14"
      ],
      "name": "Seweryn Osowski",
      "entity_type": "individual",
      "source_urls": [
        "https://www.krakowtourguide.pl/en/",
        "https://www.tripadvisor.com/Attraction_Review-g274772-d17572727-Reviews-Krakow_Tour_Guide_Seweryn_Osowski-Krakow_Lesser_Poland_Province_Southern_Poland.html",
        "https://fsp.krakow.pl/en/",
        "https://fsp.krakow.pl/wyniki-wyszukiwania/"
      ],
      "languages": [
        "English",
        "Polish"
      ],
      "license": "Official and marketplace pages describe a local guide, history teacher, and PhD student; exact licence number not captured.",
      "audiences": [
        "private visitors",
        "families",
        "school groups",
        "history-focused visitors",
        "organized groups"
      ],
      "tour_formats": [
        "private walking tours",
        "history and heritage tours",
        "city and regional day trips"
      ],
      "tour_topics": [
        "Kraków",
        "Wadowice",
        "Warsaw",
        "Częstochowa",
        "Zakopane",
        "Polish history and heritage"
      ],
      "specialties": [
        "history and cultural heritage",
        "English-language guiding",
        "regional day trips"
      ],
      "offer_summary": "English-language local guide whose pages emphasize Kraków and wider southern Poland, including Wadowice, Warsaw, Częstochowa, and Zakopane.",
      "prices": [
        {
          "scope": "walking tour for individuals or groups up to 4",
          "duration": "not specified",
          "amount": "1000 PLN incl. VAT; verify current scope",
          "source_url": "https://www.krakowtourguide.pl/en/"
        }
      ],
      "contact": {
        "email": "info@krakowtourguide.pl",
        "phone": "+48 669 488 838",
        "booking_url": "https://www.krakowtourguide.pl/en/contact/",
        "alternate_email": "seweruss@interia.pl"
      },
      "social_signals": [],
      "review_signals": [
        {
          "platform": "TourRadar",
          "rating": null,
          "review_count": 69,
          "scope": "company or listing-level count; not necessarily Seweryn-only",
          "source_url": "https://www.tourradar.com/days-to-come/krakow"
        }
      ],
      "trust_signals": [
        "history teacher and PhD-student positioning in marketplace evidence",
        "direct official email",
        "regional itinerary breadth"
      ],
      "missing_or_verify": [
        "exact licence number",
        "personal rating and review count",
        "social audience",
        "school and accessibility details"
      ]
    },
    {
      "id": "christopher-cracow-guide",
      "source_ids": [
        "S15"
      ],
      "name": "Krzysztof Błaszczyk (Christopher)",
      "entity_type": "individual",
      "source_urls": [
        "https://cracowguide.com.pl/",
        "https://www.tripadvisor.com/Attraction_Review-g274772-d11810858-Reviews-Krakow_Tour_Guide_Christopher-Krakow_Lesser_Poland_Province_Southern_Poland.html",
        "https://fsp.krakow.pl/en/",
        "https://fsp.krakow.pl/wyniki-wyszukiwania/"
      ],
      "languages": [
        "English",
        "Polish"
      ],
      "license": "Official site describes a licensed local guide and Poland tour leader.",
      "audiences": [
        "private visitors",
        "families",
        "school groups",
        "corporate groups",
        "organized groups"
      ],
      "tour_formats": [
        "private tours",
        "walking tours",
        "transfers",
        "corporate and school tours"
      ],
      "tour_topics": [
        "Kraków",
        "Wawel",
        "Kazimierz",
        "Auschwitz",
        "Wieliczka",
        "Poland day trips"
      ],
      "specialties": [
        "private transfers",
        "corporate and school logistics",
        "individual and group bookings"
      ],
      "offer_summary": "Licensed local guide and tour leader offering private Kraków and Poland tours, transfers, and arrangements for individuals, groups, schools, and companies.",
      "prices": [],
      "contact": {
        "email": "chriscracowguide@gmail.com",
        "phone": "+48 501 248 278",
        "booking_url": "https://cracowguide.com.pl/contact/",
        "alternate_email": "office@cracowguide.com.pl"
      },
      "social_signals": [],
      "review_signals": [
        {
          "platform": "Tripadvisor",
          "rating": null,
          "review_count": 13,
          "scope": "listing count reported in official-page evidence",
          "source_url": "https://www.tripadvisor.com/Attraction_Review-g274772-d11810858-Reviews-Krakow_Tour_Guide_Christopher-Krakow_Lesser_Poland_Province_Southern_Poland.html"
        },
        {
          "platform": "Trustpilot",
          "rating": null,
          "review_count": 4,
          "scope": "profile count; rating not captured",
          "source_url": "https://www.trustpilot.com/"
        }
      ],
      "trust_signals": [
        "licence and tour-leader claim",
        "direct booking email",
        "school and corporate audience evidence"
      ],
      "missing_or_verify": [
        "licence number",
        "current prices",
        "social audience",
        "review ratings",
        "vehicle and accessibility details"
      ],
      "identity_note": "Official site and FSP directory connect Christopher/Krzysztof Błaszczyk to the same contact."
    },
    {
      "id": "joanna-private-guides",
      "source_ids": [
        "S16"
      ],
      "name": "Joanna (Private Guides profile)",
      "entity_type": "individual",
      "source_urls": [
        "https://www.private-guides.com/guide-in-poland/poland-travel-4125/index.php"
      ],
      "languages": [
        "English",
        "German",
        "Polish",
        "Chinese"
      ],
      "license": "PM/18/12.",
      "audiences": [
        "private visitors",
        "families",
        "business visitors",
        "international visitors"
      ],
      "tour_formats": [
        "private city tours",
        "airport and hotel assistance",
        "translation support"
      ],
      "tour_topics": [
        "Kraków",
        "Old Town",
        "Wawel",
        "Kazimierz",
        "custom city visits"
      ],
      "specialties": [
        "multilingual support",
        "art background",
        "airport and hotel logistics",
        "translation"
      ],
      "offer_summary": "Directory profile for a licensed multilingual guide with an art master's degree and practical travel support beyond sightseeing.",
      "prices": [],
      "contact": {
        "email": null,
        "phone": null,
        "booking_url": "https://www.private-guides.com/guide-in-poland/poland-travel-4125/index.php"
      },
      "social_signals": [],
      "review_signals": [
        {
          "platform": "directory profile",
          "rating": null,
          "review_count": null,
          "scope": "old profile content; freshness uncertain",
          "source_url": "https://www.private-guides.com/guide-in-poland/poland-travel-4125/index.php"
        }
      ],
      "trust_signals": [
        "licence number",
        "four-language profile",
        "art education"
      ],
      "missing_or_verify": [
        "full surname",
        "current availability",
        "current price",
        "direct contact",
        "recent reviews and social audience"
      ]
    },
    {
      "id": "marta-chmielowska",
      "source_ids": [
        "S17"
      ],
      "name": "Marta Chmielowska",
      "entity_type": "individual",
      "source_urls": [
        "https://www.toursbylocals.com/tour-guides/poland/krakow/guide-profile/marta-chmielowska",
        "https://www.tripadvisor.co.uk/Attraction_Review-g274772-d4498579-Reviews-Private_Guide_Marta_Chmielowska_Day_Tours-Krakow_Lesser_Poland_Province_Southern_.html",
        "https://fsp.krakow.pl/en/",
        "https://fsp.krakow.pl/wyniki-wyszukiwania/"
      ],
      "languages": [
        "English",
        "Polish"
      ],
      "license": "Marketplace profile states 20 years as a licensed English-speaking guide and lists tour-leader credential PW/203/2000.",
      "audiences": [
        "private visitors",
        "families",
        "history-focused visitors",
        "faith and heritage visitors"
      ],
      "tour_formats": [
        "private day tours",
        "walking tours",
        "heritage tours",
        "regional excursions"
      ],
      "tour_topics": [
        "Jewish Quarter",
        "Schindler's Factory",
        "Auschwitz",
        "Wieliczka",
        "Divine Mercy",
        "Wadowice",
        "Kalwaria"
      ],
      "specialties": [
        "history",
        "Jewish heritage",
        "Catholic heritage",
        "long experience"
      ],
      "offer_summary": "English-speaking licensed guide with a history master's degree and long experience in Jewish, WWII, Catholic, and regional heritage routes.",
      "prices": [],
      "contact": {
        "email": "martachm7@gmail.com",
        "phone": "+48 603 668 008",
        "booking_url": "https://www.toursbylocals.com/tour-guides/poland/krakow/guide-profile/marta-chmielowska"
      },
      "social_signals": [],
      "review_signals": [
        {
          "platform": "Tripadvisor",
          "rating": null,
          "review_count": 70,
          "scope": "listing or product count reported in search evidence",
          "source_url": "https://www.tripadvisor.co.uk/Attraction_Review-g274772-d4498579-Reviews-Private_Guide_Marta_Chmielowska_Day_Tours-Krakow_Lesser_Poland_Province_Southern_.html"
        }
      ],
      "trust_signals": [
        "20 years licensed-guide claim",
        "history master's degree",
        "tour-leader credential"
      ],
      "missing_or_verify": [
        "current rating",
        "current prices",
        "social audience",
        "group-size and accessibility details"
      ]
    },
    {
      "id": "anna-wesierska",
      "source_ids": [
        "S18"
      ],
      "name": "Anna Węsierska",
      "entity_type": "individual",
      "source_urls": [
        "https://www.tripadvisor.com/Attraction_Review-g274772-d6894921-Reviews-Krakow_Private_Guide-Krakow_Lesser_Poland_Province_Southern_Poland.html",
        "https://fsp.krakow.pl/en/",
        "https://fsp.krakow.pl/wyniki-wyszukiwania/"
      ],
      "languages": [
        "Polish",
        "English",
        "Spanish",
        "Italian"
      ],
      "license": null,
      "audiences": [
        "private visitors",
        "families",
        "history and art visitors"
      ],
      "tour_formats": [
        "private walking tours",
        "history and art tours",
        "custom city visits"
      ],
      "tour_topics": [
        "Old Town",
        "Wawel",
        "Kazimierz",
        "Kraków history",
        "legends",
        "art"
      ],
      "specialties": [
        "history",
        "art",
        "local legends"
      ],
      "offer_summary": "Private-guide marketplace profile with a history, art, and legends signal and a visible Tripadvisor listing.",
      "prices": [],
      "contact": {
        "email": "toursofcracow@gmail.com",
        "phone": "+48 604 589 805",
        "booking_url": "https://www.tripadvisor.com/Attraction_Review-g274772-d6894921-Reviews-Krakow_Private_Guide-Krakow_Lesser_Poland_Province_Southern_Poland.html"
      },
      "social_signals": [],
      "review_signals": [
        {
          "platform": "Tripadvisor",
          "rating": null,
          "review_count": 26,
          "scope": "listing count",
          "source_url": "https://www.tripadvisor.com/Attraction_Review-g274772-d6894921-Reviews-Krakow_Private_Guide-Krakow_Lesser_Poland_Province_Southern_Poland.html"
        }
      ],
      "trust_signals": [
        "public third-party listing",
        "26-review signal"
      ],
      "missing_or_verify": [
        "licence",
        "current rating",
        "direct contact",
        "current price",
        "social audience",
        "full offer and audience detail"
      ],
      "identity_note": "FSP lists Anna Węsierska; earlier marketplace spelling uses Wesierska."
    },
    {
      "id": "robert-malek",
      "source_ids": [
        "S19"
      ],
      "name": "Robert Malek",
      "entity_type": "individual",
      "source_urls": [
        "https://www.tripadvisor.com/Attraction_Review-g274772-d9720204-Reviews-Guide_Krakow_Robert-Krakow_Lesser_Poland_Province_Southern_Poland.html",
        "https://panoramafirm.pl/ma%C5%82opolskie,,krak%C3%B3w,przewodnicy_turystyczni.html"
      ],
      "languages": [
        "English",
        "Polish"
      ],
      "license": null,
      "audiences": [
        "private visitors",
        "school groups",
        "families",
        "organized groups"
      ],
      "tour_formats": [
        "private walking tours",
        "school tours",
        "history and local-life tours"
      ],
      "tour_topics": [
        "Kraków Old Town",
        "Wawel",
        "Kazimierz",
        "local history",
        "school curricula"
      ],
      "specialties": [
        "school groups",
        "history and local knowledge",
        "long-running guide experience"
      ],
      "offer_summary": "Public guide listing and testimonials point to 15 years as a guide and tour leader, with school-group repeat business.",
      "prices": [],
      "contact": {
        "email": "malek.robert@mikon.eu",
        "phone": null,
        "booking_url": "https://www.tripadvisor.com/Attraction_Review-g274772-d9720204-Reviews-Guide_Krakow_Robert-Krakow_Lesser_Poland_Province_Southern_Poland.html",
        "alternate_email": "r.malek@guidekrakow.pl"
      },
      "social_signals": [],
      "review_signals": [
        {
          "platform": "Tripadvisor",
          "rating": null,
          "review_count": null,
          "scope": "profile discovered; exact count not captured",
          "source_url": "https://www.tripadvisor.com/Attraction_Review-g274772-d9720204-Reviews-Guide_Krakow_Robert-Krakow_Lesser_Poland_Province_Southern_Poland.html"
        }
      ],
      "trust_signals": [
        "15-year guide and tour-leader claim",
        "school repeat-client evidence",
        "public contact email"
      ],
      "missing_or_verify": [
        "licence",
        "current rating and review count",
        "current prices",
        "social audience",
        "languages beyond English and Polish"
      ]
    },
    {
      "id": "konrad-beerski",
      "source_ids": [
        "S20"
      ],
      "name": "Konrad Beerski (Fun & Funny Tours)",
      "entity_type": "individual",
      "source_urls": [
        "https://www.tripadvisor.com/Attraction_Review-g274772-d27145859-Reviews-or10-Fun_Funny_Tours_with_Konrad_Beerski-Krakow_Lesser_Poland_Province_Southern_Poland.html"
      ],
      "languages": [
        "English",
        "French"
      ],
      "license": null,
      "audiences": [
        "private visitors",
        "food travelers",
        "families and friends",
        "small groups"
      ],
      "tour_formats": [
        "private walking tours",
        "food tours",
        "storytelling tours",
        "themed evening tours"
      ],
      "tour_topics": [
        "Old Town",
        "Kazimierz",
        "food and drink",
        "scary stories",
        "local comedy and social history"
      ],
      "specialties": [
        "native English and French",
        "food tours",
        "humorous storytelling",
        "scary stories"
      ],
      "offer_summary": "Marketplace listing for a native English and French guide with a social-sciences PhD signal and products around food, Kazimierz, Old Town, and scary stories.",
      "prices": [],
      "contact": {
        "email": null,
        "phone": null,
        "booking_url": "https://www.tripadvisor.com/Attraction_Review-g274772-d27145859-Reviews-or10-Fun_Funny_Tours_with_Konrad_Beerski-Krakow_Lesser_Poland_Province_Southern_Poland.html"
      },
      "social_signals": [],
      "review_signals": [
        {
          "platform": "Tripadvisor",
          "rating": null,
          "review_count": 64,
          "scope": "Old Town product page; product-level count",
          "source_url": "https://www.tripadvisor.com/AttractionProductReview-g274772-d24000000-Reviews-Old_Town_with_a_local_comedian_and_scholar-Krakow_Lesser_Poland_Province_Southern_Poland.html"
        }
      ],
      "trust_signals": [
        "academic background signal",
        "multiple distinct product themes",
        "third-party product review volume"
      ],
      "missing_or_verify": [
        "licence",
        "current rating",
        "direct contact",
        "current prices",
        "social audience",
        "school and corporate fit"
      ]
    },
    {
      "id": "natalia-jonik",
      "source_ids": [
        "S21-FSP-NATALIA"
      ],
      "name": "Natalia Jonik",
      "entity_type": "individual",
      "source_urls": [
        "https://fsp.krakow.pl/en/"
      ],
      "languages": [
        "Spanish",
        "Portuguese",
        "Polish"
      ],
      "license": "FSP directory example; licensed guide with permissions for the Memory Trail sites including Schindler's Factory, Eagle Pharmacy, and Pomorska.",
      "audiences": [
        "school groups",
        "adults",
        "elderly visitors",
        "individual visitors",
        "Spanish and Portuguese speakers"
      ],
      "tour_formats": [
        "private walking tours",
        "school tours",
        "museum tours",
        "individual tours"
      ],
      "tour_topics": [
        "Old Town",
        "Wawel",
        "Kazimierz",
        "Podgórze",
        "Memory Trail",
        "Schindler's Factory",
        "Eagle Pharmacy",
        "Pomorska"
      ],
      "specialties": [
        "Spanish and Portuguese",
        "WWII and Memory Trail",
        "school and older visitors"
      ],
      "offer_summary": "FSP directory example for a Spanish and Portuguese guide covering core Kraków routes and WWII memory sites.",
      "prices": [],
      "contact": {
        "email": "nataliajonik@gmail.com",
        "phone": "+48 530 689 934",
        "website": "https://guianatalia.com/",
        "booking_url": "https://fsp.krakow.pl/en/"
      },
      "social_signals": [
        {
          "platform": "Facebook",
          "followers": null,
          "display": "[unknown]",
          "scope": "profile linked in FSP listing",
          "source_url": "https://fsp.krakow.pl/en/"
        }
      ],
      "review_signals": [],
      "trust_signals": [
        "FSP directory listing",
        "specific museum permissions",
        "public phone, email, and website"
      ],
      "missing_or_verify": [
        "current price",
        "review rating and count",
        "social audience",
        "licence number",
        "English availability"
      ]
    },
    {
      "id": "pawel-kozlowski",
      "source_ids": [
        "S21-FSP-PAWEL"
      ],
      "name": "Paweł Kozłowski",
      "entity_type": "individual",
      "source_urls": [
        "https://fsp.krakow.pl/en/"
      ],
      "languages": [
        "French",
        "Polish"
      ],
      "license": "FSP directory example; Wawel, Wawel Cathedral, and Schindler permissions are listed; Auschwitz interpreting signal.",
      "audiences": [
        "adults",
        "adolescents",
        "French-speaking visitors",
        "Jewish-history visitors"
      ],
      "tour_formats": [
        "private walking tours",
        "museum tours",
        "Auschwitz interpreting",
        "heritage tours"
      ],
      "tour_topics": [
        "Wawel",
        "Wawel Cathedral",
        "Schindler's Factory",
        "Jewish history",
        "Shoah",
        "Auschwitz"
      ],
      "specialties": [
        "French",
        "Jewish history and Shoah",
        "Auschwitz interpretation",
        "Wawel permissions"
      ],
      "offer_summary": "FSP directory example for a French and Polish guide with Wawel and Schindler permissions and a Jewish-history focus.",
      "prices": [],
      "contact": {
        "email": "guides.pzk@gmail.com",
        "phone": "+48 502 600 576",
        "website": "https://cracovie.pl/",
        "booking_url": "https://fsp.krakow.pl/en/"
      },
      "social_signals": [
        {
          "platform": "Facebook",
          "followers": null,
          "display": "[unknown]",
          "scope": "profile linked in FSP listing",
          "source_url": "https://fsp.krakow.pl/en/"
        }
      ],
      "review_signals": [],
      "trust_signals": [
        "FSP directory listing",
        "specific Wawel and museum permissions",
        "public phone, email, and website"
      ],
      "missing_or_verify": [
        "current price",
        "review rating and count",
        "social audience",
        "licence number",
        "English availability"
      ]
    },
    {
      "id": "krakow-private-tours",
      "source_ids": [
        "S27"
      ],
      "name": "Krakow Private Tours",
      "entity_type": "organization",
      "source_urls": [
        "https://krakowprivatetours.com.pl/",
        "https://www.tripadvisor.com/Attraction_Review-g274772-d14998631-Reviews-Krakow_Private_Tours-Krakow_Lesser_Poland_Province_Southern_Poland.html",
        "https://krakowprivatetours.com.pl/prices/",
        "https://krakowprivatetours.com.pl/prices.php"
      ],
      "languages": [
        "English",
        "Polish"
      ],
      "license": "Website says tours are led by licensed guides; individual names not captured.",
      "audiences": [
        "private visitors",
        "families",
        "wheelchair users",
        "small groups",
        "international visitors"
      ],
      "tour_formats": [
        "private walking tours",
        "custom tours",
        "accessible tours",
        "day trips"
      ],
      "tour_topics": [
        "Old Town",
        "Wawel",
        "Kazimierz",
        "Schindler's Factory",
        "Wieliczka",
        "Auschwitz"
      ],
      "specialties": [
        "boutique private service",
        "customization",
        "wheelchair option",
        "core Kraków plus major excursions"
      ],
      "offer_summary": "Boutique agency for private and customizable tours, with routes covering the Old Town, Jewish Quarter, Schindler's Factory, Wieliczka, and Auschwitz.",
      "prices": [
        {
          "scope": "private city / Jewish Quarter, group",
          "duration": "2/3/4 hours",
          "amount": "500/600/700 PLN",
          "source_url": "https://krakowprivatetours.com.pl/prices.php"
        },
        {
          "scope": "Auschwitz transport, 1-4 / 5-8 people; museum tickets extra",
          "duration": "day trip",
          "amount": "700/900 PLN",
          "source_url": "https://krakowprivatetours.com.pl/prices.php"
        },
        {
          "scope": "Wieliczka transport, 1-4 / 5-8 people",
          "duration": "day trip",
          "amount": "500/700 PLN",
          "source_url": "https://krakowprivatetours.com.pl/prices.php"
        },
        {
          "scope": "Zakopane transport, 1-4 / 5-8 people",
          "duration": "day trip",
          "amount": "1100/1300 PLN",
          "source_url": "https://krakowprivatetours.com.pl/prices.php"
        }
      ],
      "contact": {
        "email": "krakowprivatetour@gmail.com",
        "phone": "+48 791 165 689",
        "booking_url": "https://krakowprivatetours.com.pl/contact.php",
        "alternate_email": "contact@krakowprivatetours.com.pl"
      },
      "social_signals": [],
      "review_signals": [
        {
          "platform": "Tripadvisor",
          "rating": null,
          "review_count": 22,
          "scope": "agency listing",
          "source_url": "https://www.tripadvisor.com/Attraction_Review-g274772-d14998631-Reviews-Krakow_Private_Tours-Krakow_Lesser_Poland_Province_Southern_Poland.html"
        }
      ],
      "trust_signals": [
        "licensed-guide claim",
        "22-review Tripadvisor signal",
        "wheelchair-option statement"
      ],
      "missing_or_verify": [
        "guide names",
        "rating",
        "current prices",
        "accessibility specifics",
        "social audience"
      ]
    },
    {
      "id": "simply-krakow",
      "source_ids": [
        "S28"
      ],
      "name": "Simply Kraków",
      "entity_type": "organization",
      "source_urls": [
        "https://www.simplykrakow.com/"
      ],
      "languages": [
        "English",
        "Polish",
        "multilingual team; exact list not captured"
      ],
      "license": null,
      "audiences": [
        "private visitors",
        "executives",
        "small groups",
        "business visitors",
        "corporate clients",
        "VIP travelers"
      ],
      "tour_formats": [
        "private tours",
        "VIP tours",
        "learning expeditions",
        "business and event programs"
      ],
      "tour_topics": [
        "Kraków",
        "Old Town",
        "Wawel",
        "Kazimierz",
        "business and cultural context"
      ],
      "specialties": [
        "executive and VIP service",
        "business learning expeditions",
        "high-level events",
        "small-group customization"
      ],
      "offer_summary": "Private and VIP Kraków service for individuals, executives, small groups, and business events, with a multicultural team.",
      "prices": [],
      "contact": {
        "email": "info@simplykrakow.com",
        "phone": "+48 501 037 208",
        "booking_url": "https://www.simplykrakow.com/contact"
      },
      "social_signals": [],
      "review_signals": [],
      "trust_signals": [
        "clear corporate and VIP positioning",
        "direct business email",
        "event and learning-expedition offer"
      ],
      "missing_or_verify": [
        "named guides",
        "licence evidence",
        "current prices",
        "review count and rating",
        "social audience",
        "language list"
      ]
    },
    {
      "id": "klaudia-p-gowithguide",
      "source_ids": [
        "S29"
      ],
      "name": "Klaudia P. (GoWithGuide)",
      "entity_type": "individual",
      "source_urls": [
        "https://gowithguide.com/supplier/46905"
      ],
      "languages": [
        "English",
        "Dutch"
      ],
      "license": null,
      "audiences": [
        "private visitors",
        "Dutch-speaking visitors",
        "families",
        "active travelers",
        "small groups"
      ],
      "tour_formats": [
        "private walking tours",
        "bicycle tours",
        "translation support",
        "hidden-gems tours"
      ],
      "tour_topics": [
        "Old Town",
        "Kazimierz",
        "hidden Kraków",
        "cycling routes",
        "custom city tours"
      ],
      "specialties": [
        "Dutch",
        "bicycle tours",
        "hidden gems",
        "translation"
      ],
      "offer_summary": "Marketplace guide with Dutch and English service, bicycle-tour and hidden-gems positioning, and a philology/blogger background.",
      "prices": [],
      "contact": {
        "email": null,
        "phone": null,
        "booking_url": "https://gowithguide.com/supplier/46905"
      },
      "social_signals": [],
      "review_signals": [
        {
          "platform": "GoWithGuide",
          "rating": 5,
          "review_count": 2,
          "scope": "supplier profile",
          "source_url": "https://gowithguide.com/supplier/46905"
        }
      ],
      "trust_signals": [
        "5.00/5 marketplace signal",
        "Dutch and English niche",
        "specific active-tour offer"
      ],
      "missing_or_verify": [
        "licence",
        "current price",
        "direct contact",
        "social audience",
        "larger review sample"
      ]
    },
    {
      "id": "tomasz-j-toursbylocals",
      "source_ids": [
        "S30"
      ],
      "name": "Tomasz J. (ToursByLocals)",
      "entity_type": "individual",
      "source_urls": [
        "https://www.toursbylocals.com/tour-guides/poland/krakow/guide-profile/tomasz-j-664d220096689af3433557bf"
      ],
      "languages": [
        "Polish",
        "English",
        "Russian",
        "German"
      ],
      "license": "Marketplace profile says licensed since 2017.",
      "audiences": [
        "private visitors",
        "families",
        "history-focused visitors",
        "international visitors",
        "small groups"
      ],
      "tour_formats": [
        "private city tours",
        "heritage tours",
        "custom day tours"
      ],
      "tour_topics": [
        "Kraków",
        "WWII history",
        "Polish heritage",
        "Old Town",
        "Kazimierz",
        "regional routes"
      ],
      "specialties": [
        "WWII and Polish heritage",
        "four-language service",
        "international visitors"
      ],
      "offer_summary": "Licensed multilingual guide with a master's degree in International Affairs and a WWII and Polish-heritage focus.",
      "prices": [
        {
          "scope": "marketplace tours",
          "duration": "varies",
          "amount": "dynamic marketplace pricing; capture per itinerary",
          "source_url": "https://www.toursbylocals.com/tour-guides/poland/krakow/guide-profile/tomasz-j-664d220096689af3433557bf"
        }
      ],
      "contact": {
        "email": null,
        "phone": null,
        "booking_url": "https://www.toursbylocals.com/tour-guides/poland/krakow/guide-profile/tomasz-j-664d220096689af3433557bf"
      },
      "social_signals": [],
      "review_signals": [
        {
          "platform": "ToursByLocals",
          "rating": 5,
          "review_count": "46-47",
          "scope": "conflicting crawl counts on same guide profile",
          "source_url": "https://www.toursbylocals.com/tour-guides/poland/krakow/guide-profile/tomasz-j-664d220096689af3433557bf"
        }
      ],
      "trust_signals": [
        "licensed since 2017",
        "master's degree in International Affairs",
        "high marketplace rating with review-count conflict"
      ],
      "missing_or_verify": [
        "full surname",
        "direct contact",
        "social audience",
        "current dynamic prices",
        "confirm current review count"
      ]
    },
    {
      "id": "bartek-krzysztof-withlocals",
      "source_ids": [
        "S31"
      ],
      "name": "Bartek and Krzysztof (Withlocals)",
      "entity_type": "individual_pair",
      "source_urls": [
        "https://www.withlocals.com/locals/poland/krakow/guides/"
      ],
      "languages": [
        "English",
        "Polish"
      ],
      "license": "Krzysztof is described as a licensed local Kraków tour guide; verify which products are led by which person.",
      "audiences": [
        "private visitors",
        "families",
        "children and youth",
        "students",
        "disabled visitors",
        "business and corporate groups"
      ],
      "tour_formats": [
        "private walking tours",
        "museum and city tours",
        "day trips",
        "family tours"
      ],
      "tour_topics": [
        "Old Town",
        "Wawel",
        "Kazimierz",
        "Wieliczka",
        "Auschwitz",
        "Wadowice",
        "Ojców"
      ],
      "specialties": [
        "high marketplace review volume",
        "family and youth service",
        "major Kraków excursions"
      ],
      "offer_summary": "Withlocals marketplace cluster with product-level ratings for Kraków, Wieliczka, Auschwitz, Wadowice, and Ojców; public profile evidence also mentions children, students, disability, and corporate audiences.",
      "prices": [
        {
          "scope": "Withlocals products",
          "duration": "varies",
          "amount": "dynamic marketplace pricing",
          "source_url": "https://www.withlocals.com/locals/poland/krakow/guides/"
        }
      ],
      "contact": {
        "email": null,
        "phone": null,
        "booking_url": "https://www.withlocals.com/locals/poland/krakow/guides/"
      },
      "social_signals": [],
      "review_signals": [
        {
          "platform": "Withlocals",
          "rating": 4.9,
          "review_count": 257,
          "scope": "city-tour product attributed to Bartek and Krzysztof",
          "source_url": "https://www.withlocals.com/locals/poland/krakow/guides/"
        },
        {
          "platform": "Withlocals",
          "rating": 5,
          "review_count": 177,
          "scope": "Wadowice product attributed to Bartek and Krzysztof",
          "source_url": "https://www.withlocals.com/locals/poland/krakow/guides/"
        },
        {
          "platform": "Withlocals",
          "rating": 4.9,
          "review_count": 169,
          "scope": "full-coverage product attributed to Bartek",
          "source_url": "https://www.withlocals.com/locals/poland/krakow/guides/"
        },
        {
          "platform": "Withlocals",
          "rating": 4.9,
          "review_count": 83,
          "scope": "Wieliczka and Auschwitz product cluster",
          "source_url": "https://www.withlocals.com/locals/poland/krakow/guides/"
        }
      ],
      "trust_signals": [
        "licensed-guide signal for Krzysztof",
        "largest captured product-level review volume in this pass",
        "broad audience and excursion coverage"
      ],
      "missing_or_verify": [
        "separate Bartek and Krzysztof profiles",
        "direct contact",
        "individual social reach",
        "exact product-to-guide mapping",
        "current prices"
      ]
    },
    {
      "id": "aleksander-withlocals",
      "source_ids": [
        "S31"
      ],
      "name": "Aleksander (Withlocals)",
      "entity_type": "individual",
      "source_urls": [
        "https://www.withlocals.com/locals/poland/krakow/guides/"
      ],
      "languages": [
        "English",
        "Polish"
      ],
      "license": null,
      "audiences": [
        "private visitors",
        "families",
        "nature and history visitors",
        "small groups"
      ],
      "tour_formats": [
        "private walking tours",
        "nature and heritage excursions"
      ],
      "tour_topics": [
        "Ojców",
        "Kraków",
        "local history",
        "nature"
      ],
      "specialties": [
        "Ojców National Park",
        "storytelling",
        "small-group private experience"
      ],
      "offer_summary": "Withlocals profile/product described as a Walking Encyclopedia for an Ojców experience.",
      "prices": [
        {
          "scope": "Withlocals product",
          "duration": "varies",
          "amount": "dynamic marketplace pricing",
          "source_url": "https://www.withlocals.com/locals/poland/krakow/guides/"
        }
      ],
      "contact": {
        "email": null,
        "phone": null,
        "booking_url": "https://www.withlocals.com/locals/poland/krakow/guides/"
      },
      "social_signals": [],
      "review_signals": [
        {
          "platform": "Withlocals",
          "rating": 5,
          "review_count": 5,
          "scope": "Ojców product",
          "source_url": "https://www.withlocals.com/locals/poland/krakow/guides/"
        }
      ],
      "trust_signals": [
        "5.0/5 product rating",
        "nature and heritage niche"
      ],
      "missing_or_verify": [
        "licence",
        "direct contact",
        "social audience",
        "larger review sample",
        "current price"
      ]
    },
    {
      "id": "damian-s-gowithguide",
      "source_ids": [
        "S29-DAMIAN"
      ],
      "name": "Damian S. (GoWithGuide)",
      "entity_type": "individual",
      "source_urls": [
        "https://gowithguide.com/supplier/36272"
      ],
      "languages": [
        "English",
        "Polish"
      ],
      "license": null,
      "audiences": [
        "private visitors",
        "international visitors"
      ],
      "tour_formats": [
        "private city tours",
        "Auschwitz tours",
        "Zakopane and Tatra trips",
        "car tours"
      ],
      "tour_topics": [
        "Old Town",
        "Wawel",
        "Kazimierz",
        "Auschwitz",
        "Zakopane",
        "Tatra Mountains"
      ],
      "specialties": [
        "regional excursions",
        "private transport for Auschwitz museum visit"
      ],
      "offer_summary": "Marketplace supplier listing for Kraków, Auschwitz transport with on-site museum guide, and Zakopane/Tatra trips. The separately listed Damian F. holds licence no. 1368; do not attribute it to Damian S.",
      "prices": [
        {
          "scope": "Auschwitz English",
          "duration": "marketplace product",
          "amount": "about $300/group in captured listing; dynamic",
          "source_url": "https://gowithguide.com/supplier/36272"
        },
        {
          "scope": "Zakopane/Tatra",
          "duration": "marketplace product",
          "amount": "about $320/group in captured listing; dynamic",
          "source_url": "https://gowithguide.com/supplier/36272"
        },
        {
          "scope": "Old Town private",
          "duration": "marketplace product",
          "amount": "about $200/group in captured listing; dynamic",
          "source_url": "https://gowithguide.com/supplier/36272"
        }
      ],
      "contact": {
        "email": null,
        "phone": null,
        "booking_url": "https://gowithguide.com/supplier/36272"
      },
      "social_signals": [],
      "review_signals": [
        {
          "platform": "GoWithGuide",
          "rating": 5,
          "review_count": 2,
          "scope": "supplier profile",
          "source_url": "https://gowithguide.com/supplier/36272"
        }
      ],
      "trust_signals": [
        "5.00/5 marketplace signal from two reviews",
        "published product-level prices"
      ],
      "missing_or_verify": [
        "full surname",
        "direct contact",
        "social audience",
        "larger review sample",
        "current prices",
        "guide licence; marketplace page also lists a different Damian F. with licence 1368"
      ]
    },
    {
      "id": "fsp-krakow",
      "source_ids": [
        "S21"
      ],
      "name": "Federation of Tour Guide Associations in Krakow (FSP)",
      "entity_type": "association_directory",
      "source_urls": [
        "https://fsp.krakow.pl/en/",
        "https://fsp.krakow.pl/en/find-a-guide/"
      ],
      "languages": [
        "English",
        "Polish",
        "Albanian",
        "Belarusian",
        "Bulgarian",
        "Mandarin",
        "Croatian",
        "Czech",
        "French",
        "Greek",
        "Hebrew",
        "Hindi",
        "Spanish",
        "Japanese",
        "Lithuanian",
        "Dutch",
        "German",
        "Norwegian",
        "Portuguese",
        "Russian",
        "Romanian",
        "Serbian",
        "Slovak",
        "Swedish",
        "Turkish",
        "Ukrainian",
        "Hungarian",
        "Italian"
      ],
      "license": "Directory says listed guides have verified qualifications, badges, and ethical obligations.",
      "audiences": [
        "private visitors",
        "families",
        "school groups",
        "corporate groups",
        "international visitors"
      ],
      "tour_formats": [
        "guide discovery directory",
        "licensed city tours",
        "museum and area-permission matching"
      ],
      "tour_topics": [
        "Kraków",
        "Ojców National Park",
        "Wawel",
        "Kazimierz",
        "museums",
        "regional routes"
      ],
      "specialties": [
        "filter by language, permissions, and name",
        "credential verification",
        "multilingual matching"
      ],
      "offer_summary": "Non-profit federation and searchable directory for finding guides by language, Kraków or Ojców permissions, and guide name.",
      "prices": [],
      "contact": {
        "email": null,
        "phone": null,
        "address": "Zacisze 12/4b, 31-156 Kraków",
        "booking_url": "https://fsp.krakow.pl/en/contact/"
      },
      "social_signals": [],
      "review_signals": [],
      "trust_signals": [
        "credential and badge verification claim",
        "language and permission filters",
        "federation founded in 2014"
      ],
      "missing_or_verify": [
        "individual member prices and contacts require member-by-member extraction",
        "no aggregate review signal",
        "directory membership is not a review rating"
      ]
    },
    {
      "id": "spt-krakow",
      "source_ids": [
        "S22"
      ],
      "name": "Society of Krakow Tour Guides",
      "entity_type": "association",
      "source_urls": [
        "https://sptkrakow.pl/"
      ],
      "languages": [
        "Polish",
        "English",
        "multiple languages; member-level list required"
      ],
      "license": null,
      "audiences": [
        "private visitors",
        "families",
        "school groups",
        "organized groups"
      ],
      "tour_formats": [
        "guide referral",
        "city tours",
        "group tours"
      ],
      "tour_topics": [
        "Kraków",
        "Old Town",
        "Wawel",
        "Kazimierz"
      ],
      "specialties": [
        "local association network",
        "multilingual member discovery"
      ],
      "offer_summary": "Association source for discovering Kraków guides; member-level people, languages, prices, and contact routes need a separate extraction pass.",
      "prices": [],
      "contact": {
        "email": "spt.krakow@gmail.com",
        "phone": "+48 725 725 200",
        "booking_url": "https://sptkrakow.pl/"
      },
      "social_signals": [],
      "review_signals": [],
      "trust_signals": [
        "specialist local association",
        "public contact email"
      ],
      "missing_or_verify": [
        "member list",
        "licence and permission data",
        "prices",
        "reviews",
        "social signals"
      ]
    },
    {
      "id": "zamek-guide-association",
      "source_ids": [
        "S23"
      ],
      "name": "Zamek Królewski guide association",
      "entity_type": "association",
      "source_urls": [
        "https://przewodnicy.krakow.pl/"
      ],
      "languages": [
        "Polish",
        "English",
        "member-level list required"
      ],
      "license": null,
      "audiences": [
        "private visitors",
        "school and youth groups",
        "firms and institutions",
        "families"
      ],
      "tour_formats": [
        "private tours",
        "school and youth tours",
        "institutional tours",
        "Wawel route tours"
      ],
      "tour_topics": [
        "Wawel",
        "Old Town",
        "Kazimierz",
        "Royal Route"
      ],
      "specialties": [
        "Wawel-focused routes",
        "school/youth logistics",
        "institutional and company bookings"
      ],
      "offer_summary": "Association presenting private, school/youth, and firm/institution tours, with route examples and duration/price signals for Wawel and Kraków.",
      "prices": [
        {
          "scope": "route examples",
          "duration": "varies",
          "amount": "published per-route durations and prices; extract current table before quoting",
          "source_url": "https://przewodnicy.krakow.pl/"
        }
      ],
      "contact": {
        "email": "biuro@przewodnicy.krakow.pl",
        "phone": "+48 12 422-09-04",
        "address": "Wawel-Baszta Panieńska, Kraków",
        "booking_url": "https://przewodnicy.krakow.pl/kontakt/"
      },
      "social_signals": [],
      "review_signals": [],
      "trust_signals": [
        "specialist local association",
        "explicit school and institutional offer",
        "public office contact"
      ],
      "missing_or_verify": [
        "named guide roster",
        "language and licence per guide",
        "current route price table",
        "review and social data"
      ]
    },
    {
      "id": "ftga-krakow-context",
      "source_ids": [
        "S24"
      ],
      "name": "Federation of Tourist Guide Associations - Kraków context",
      "entity_type": "association_context",
      "source_urls": [
        "https://www.feg-touristguides.com/ftga.php"
      ],
      "languages": [
        "multiple; organization-level context"
      ],
      "license": null,
      "audiences": [
        "researchers",
        "visitors seeking association context",
        "guide-network users"
      ],
      "tour_formats": [
        "association context",
        "network discovery"
      ],
      "tour_topics": [
        "Kraków guide profession",
        "tourist-guide associations"
      ],
      "specialties": [
        "industry context",
        "association network"
      ],
      "offer_summary": "Background source stating that Kraków's guide federation context includes six associations, about 530 guides, and 29 languages; not a booking profile.",
      "prices": [],
      "contact": {
        "email": "info@feg-touristguides.org",
        "phone": null,
        "booking_url": "https://www.feg-touristguides.com/ftga.php"
      },
      "social_signals": [],
      "review_signals": [],
      "trust_signals": [
        "industry-association source",
        "useful for scale and network context"
      ],
      "missing_or_verify": [
        "do not treat 530 guides as an individual recommendation",
        "member-level evidence required"
      ]
    },
    {
      "id": "marcelina-zajac",
      "source_ids": [
        "S32"
      ],
      "name": "Marcelina Zając",
      "entity_type": "individual",
      "identity_note": "Facebook profile and phone supplied by the directory requester. Independent confirmation that the profile offers Kraków tours and that the number belongs to this guide is pending.",
      "source_urls": [
        "https://www.facebook.com/marcelina.zajac.963/"
      ],
      "languages": [],
      "license": null,
      "audiences": [],
      "tour_formats": [],
      "tour_topics": [],
      "specialties": [
        "Kraków guide lead; offer unverified"
      ],
      "offer_summary": "User-supplied Kraków guide lead. Ask directly about languages, tour types, group size, price and guiding credentials before recommending for a specific itinerary.",
      "prices": [],
      "contact": {
        "email": null,
        "phone": "+48 600 600 951",
        "phone_scope": "user supplied; not independently verified",
        "booking_url": "https://www.facebook.com/marcelina.zajac.963/"
      },
      "social_signals": [],
      "review_signals": [],
      "trust_signals": [],
      "missing_or_verify": [
        "confirm guide identity and phone against a public professional page",
        "tour offer and language",
        "price, rating and review count"
      ]
    },
    {
      "id": "basia-witos",
      "source_ids": [
        "S33"
      ],
      "name": "Basia Witos",
      "entity_type": "individual",
      "identity_note": "Public Facebook page title includes the phone and identifies itself as a Kraków guiding offer; surname shown as Witos, full first name not independently established.",
      "source_urls": [
        "https://www.facebook.com/100063596705974/"
      ],
      "languages": [],
      "license": null,
      "audiences": [
        "organized groups",
        "individual tourists",
        "pilgrims"
      ],
      "tour_formats": [
        "group sightseeing",
        "individual sightseeing"
      ],
      "tour_topics": [
        "Kraków; exact itineraries not captured"
      ],
      "specialties": [
        "pilgrim and group offers"
      ],
      "offer_summary": "Facebook guiding page advertises Kraków tours for organized groups, individual visitors and pilgrims; tour routes and prices were not published in the accessible snippet.",
      "prices": [],
      "contact": {
        "email": null,
        "phone": "+48 515 879 477",
        "booking_url": "https://www.facebook.com/100063596705974/"
      },
      "social_signals": [
        {
          "platform": "Facebook",
          "followers": null,
          "display": "209 page likes in search snippet",
          "scope": "page likes, not follower count; recency and platform total unverified",
          "source_url": "https://www.facebook.com/100063596705974/"
        }
      ],
      "review_signals": [],
      "trust_signals": [
        "public professional page identifies guide and phone"
      ],
      "missing_or_verify": [
        "language availability, especially English",
        "licence/permission details",
        "tour routes, price and independent reviews"
      ]
    },
    {
      "id": "agnieszka-kuzma",
      "source_ids": [
        "S34"
      ],
      "name": "Agnieszka Kuźma",
      "entity_type": "individual",
      "identity_note": "Her main biography states Polish and Russian guiding; an about-page sidebar also lists English. Confirm English tour availability and quote directly.",
      "source_urls": [
        "https://www.wycieczki-krakow.com.pl/",
        "https://www.wycieczki-krakow.com.pl/o-mnie/",
        "https://www.wycieczki-krakow.com.pl/cennik/",
        "https://www.wycieczki-krakow.com.pl/kontakt/"
      ],
      "languages": [
        "Polish",
        "Russian",
        "English (sidebar listing; confirm)"
      ],
      "license": "Kraków city guide card no. 0418/07; licensed since 2007 (official biography).",
      "audiences": [
        "private visitors",
        "families with children",
        "preschools and schools",
        "students",
        "senior groups",
        "pilgrims",
        "company groups",
        "visitors with disabilities"
      ],
      "tour_formats": [
        "private walking tours",
        "school excursions",
        "family tours with city games",
        "museum tours",
        "corporate workshops",
        "pilgrim tours",
        "themed tours"
      ],
      "tour_topics": [
        "Royal Route",
        "Old Town",
        "Wawel",
        "Kazimierz",
        "Podgórze",
        "Nowa Huta",
        "Zwierzyniec",
        "Kraków ghetto",
        "Schindler’s Factory",
        "Rynek Underground",
        "Rydlówka",
        "Czartoryski Museum",
        "National Museum branches",
        "local food",
        "Kraków crime stories"
      ],
      "specialties": [
        "school and family programs",
        "interactive city games",
        "museum permissions",
        "accessible visitor experience",
        "corporate workshops"
      ],
      "offer_summary": "Licensed guide offering Polish and Russian Kraków tours for families, schools, pilgrims and corporate groups; English appears in a sidebar and should be confirmed before booking. Routes cover central districts, museums and themed workshops.",
      "prices": [
        {
          "scope": "Polish guided tour; indicative, attraction admission extra",
          "duration": "up to 2 hours",
          "amount": "300 PLN",
          "source_url": "https://www.wycieczki-krakow.com.pl/cennik/"
        },
        {
          "scope": "Polish guided tour; indicative, attraction admission extra",
          "duration": "3 hours",
          "amount": "400 PLN",
          "source_url": "https://www.wycieczki-krakow.com.pl/cennik/"
        },
        {
          "scope": "Polish guided tour; indicative, attraction admission extra",
          "duration": "4 hours",
          "amount": "500 PLN",
          "source_url": "https://www.wycieczki-krakow.com.pl/cennik/"
        },
        {
          "scope": "Russian guided tour; indicative, attraction admission extra",
          "duration": "up to 2 hours",
          "amount": "80 EUR (site also states 350 PLN)",
          "source_url": "https://www.wycieczki-krakow.com.pl/cennik/"
        },
        {
          "scope": "Russian guided tour; indicative, attraction admission extra",
          "duration": "3 hours",
          "amount": "100 EUR (site also states 450 PLN)",
          "source_url": "https://www.wycieczki-krakow.com.pl/cennik/"
        },
        {
          "scope": "Russian guided tour; indicative, attraction admission extra",
          "duration": "4 hours",
          "amount": "130 EUR (site also states 550 PLN)",
          "source_url": "https://www.wycieczki-krakow.com.pl/cennik/"
        }
      ],
      "contact": {
        "email": "aga.przewodnik@gmail.com",
        "phone": "+48 503 060 672",
        "booking_url": "https://www.wycieczki-krakow.com.pl/kontakt/"
      },
      "social_signals": [],
      "review_signals": [],
      "trust_signals": [
        "official city guide card no. 0418/07 since 2007",
        "museum permissions listed on official site",
        "public Polish and Russian price table"
      ],
      "missing_or_verify": [
        "English availability and English price",
        "current attraction permissions, individual reviews and social reach",
        "availability and final quote"
      ]
    }
  ]
}
